Cooking or consuming food from away home after the COVID-19 lockdown in Brazil.

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2022

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This research online aimed to evaluate the consumers’ intention to cook at home and purchase food away from home after the COVID- 19 lockdown in Brazil. Of the 970 participants, 84.0% reported being afraid of contracting COVID-19 in food service establishments and 97.2% were in social distancing. Most of the participants intended never or rarely to buy food by delivery/take away/drive-thru and eat out. Moreover, 73.3%, 60.0%, 60.7%, and 50.5% of the participants intended daily to cook breakfast, morning, afternoon, and evening snacks, respectively. A significant association was observed between fear of contracting COVID-19, and level of social distan- cing and the consumers’ intention to cook some meals (p < 0.05), to purchase some meals using ordering food services (p < 0.05) and to eat out (p < 0.01). Therefore, the fear of contracting COVID-19 and social distancing seems to affect the intention to cook and to purchase food after lockdown.

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Restaurants, Food delivery, SARS-Cov-2, Pandemic, Cconsumer behavior

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CARVALHO, N. C. de; AMARAL, C. A. A.; LIBOREDO, J. C. Cooking or consuming food from away home after the COVID-19 lockdown in Brazil. Journal of Culinary Science & Technology, ago. 2022. Disponível em: <https://www.tandfonline.com/doi/epdf/10.1080/15428052.2022.2104772?needAccess=true&role=button>. Acesso em: 01 ago. 2023.

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